Introduction to Facebook Marketing Understanding the Basics Facebook marketing refers to the process of promoting a brand, product, or service on Facebook. This platform has evolved significantly, transitioning from a simple social networking site to a comprehensive marketing tool. Businesses of all sizes can leverage Facebook’s vast user base and sophisticated targeting options to reach a wide yet specific audience. The Evolution of Facebook as a Marketing Platform Since its inception, Facebook has continuously adapted to the changing landscape of digital marketing. With over 2.8 billion monthly active users, it…
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